Gift Planning

Gifts of Appreciated Securities
(Important reminders)

DON'T
Don't sell stock first and then give the Zoological Society of San Diego the proceeds. Even though you are making a gift, the IRS will impose capital gains tax on your sale, eliminating a key tax benefit of this giving technique.

DON'T
Don't contribute securities that have declined in value. The fair-market deduction rule works against you: if you bought the stock for $50,000 and it's now worth $30,000, your charitable deduction will be limited to $30,000. You won't earn a capital loss by making the transfer to us, either.

INSTEAD
Sell the depreciated stock, claim the resulting tax loss as one deduction, then make a deductible cash gift to the Zoological Society of San Diego with the proceeds.

For more information

Email us, complete the personal illustration form, or call us at (619) 744-3352 so that we can assist you through every step of the process.

Zoological Society of San Diego
Office of Gift Planning
P.O. Box 120551
San Diego, CA 92112
(619) 744-3352 | Fax: (619) 744-3345
E-mail Us

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